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Tea certainly continues to be growing in popularity, according to organizers of the annual World Tea Expo. The recent event, held June 24-26 at the Las Vegas Convention Center in Las Vegas, gathered more than 200 exhibiting companies from 16 countries and more than 4,600 tea industry members from 39 countries. The trade show also featured 53 first-time exhibitors on the show floor for a total of 26,080 net square feet.

World Tea Expo is the largest and most prominent event in the tea industry, catering to tea retailers, restaurateurs, food service leaders, hoteliers, spa owners and other business professionals who want to learn about the latest opportunities and tea trends, which consumers can expect to see more of in the future. Next year's event, the 2012 World Tea Expo, is set for June 1-3, 2012.

"The U.S. market for specialty teas is literally just coming to a boil, and that was certainly clear on the expo floor,” says George Jage, president and founder of World Tea Expo. “The international tea industry gathered to conduct transactions and take its businesses to the next level. Of course, without a doubt, now is the time to build on tea's massive gains in the marketplace. Savvy tea professionals and allied organizations who attended the expo already know about the opportunities in the booming tea business, and now they understand how they can grow alongside it."

Bruce Richardson, owner of Elmwood Inn Fine Teas and Benjamin Press, agrees, adding that "Elmwood Inn Fine Teas has been present at every Expo over the past nine years, and this year's booth was again buzzing with visitors from around the world.”

Source: World Tea Expo