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Sep 14, 2011

Half-off Deal at Whole Foods Breaks Record

PrintHalf-off Deal at Whole Foods Breaks Record  

Living Social’s recent half-off offer – $10 for $20 in groceries at Whole Foods Market – broke records at the daily discount dealer’s site.

Living Social sold out of the deal on Sept. 14, capping out at 1 million offers sold. It was the company’s fastest-selling offer in history, Living Social spokesman Andrew Weinstein told the Washington Post. He also said that, at its peak, more than 80 vouchers per second were purchased.

Whole Foods Market is donating 5 percent of the sale price to the new Whole Kids Foundation, a nonprofit organization the natural foods retailer created to help schools improve nutrition. Facebook users can vote on where those funds should be allocated: Teacher Nutrition Education, School Gardens Grants or Salad Bars to Schools.
 








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