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The New York International Gift Fair (NYIGF) is making it easier for buyers to source and shop, before, during and after the market with a new pre-show attendee webinar, a series of onsite orientations, an online New Buyer Handbook and 24/7 access to NYIGF’s exhibitor search and Online Catalog Gallery.

The summer 2011 NYIGF runs Aug. 13-18 at New York City’s Jacob K. Javits Convention Center and Passenger Ship Terminal Piers 92 & 94.

“We want it to be as easy as possible for buyers to attend the NYIGF — whether for the first time or for the 40th,” says Dorothy Belshaw, NYIGF director and GLM senior vice president. “Preparation is key to a successful tradeshow experience, and these tools will help NYIGF attendees get the greatest return on their investment.”

The new attendee webinar, titled “NYIGF Orientation — Get Ready, Get Set, Go!”, will introduce buyers to NYIGF — its four locations, 10 divisions and 400 product categories — while also addressing how to plan, organize and manage time at market. The online session will outline NYIGF’s layout and categorization, and introduce the exhibitor search and Online Catalog Gallery as tools to source products and schedule appointments. The webinar will take place on Thursday, Aug. 4, from 2 p.m. to 2:45 p.m. EDT.

During the fair, NYIGF will host daily, free “NYIGF Orientation” seminars for first-time attendees.

Advance registration is required for both the webinar and the onsite sessions. Registration, which is free, will be available online after April 15 at www.nyigf.com/programs.