The Snack Aisle: Cookies, Crackers and Spreads
By James Mellgren

There was a young lady from Putney,
Who craved for Virginia Chutney.
“I spread it like jam,
On ham, spam and lamb,
And have trouble controlling my gluttony.”

(Nevill Turner, co-owner of The Virginia Chutney Co.)

Little Cakes
Our modern English name, cookie, comes to us from the Dutch koekje, or “little cake.” Cookies were so associated with cakes that clear up until the early part of the 20th century, cookies were still listed in cookbooks in the cake section. As they gradually took on a life of their own, they garnered their own chapter and evolved into countless variations.

Cookies as we know them today evolved from several Old World traditions, especially the Germanic lebküchen, a sort of flat cake around which traditions stretch back to medieval times. Used in celebrations, they were usually stamped with images of gods and goddesses, animals, various religious symbols, and so on. The best example of these early cookies is the German springerle, the embossed, anise-flavored cookies baked in special molds that are still part of German holidays. Springerle date back to the ancient Julfest, a pagan midwinter festival whose symbol was the image of a jumping horse, the sacred animal of Wotan (or Odin), king of the Nordic gods and one of the central figures in Wagner’s epic opera, Der Ring des Nibelungen.

The Dutch “little cakes” have traditionally been sold in the banketbakkerij, a baker’s shop, famous for their speculaas, similar to the German springerle, and they also are baked in carved molds that symbolize various occasions, biblical scenes, ships, etc. These are common also in Belgium where they are known as speculoos. Even in America, cookies were originally purchased for special occasions like holidays, birthdays, and such, especially New Year’s Day. Eventually, of course, cookies became a common snack item, either baked fresh at home or purchased from a shop or bakery. Easily the most famous American cookie is the Toll House Chocolate Chip cookie created by Mrs. Ruth Wakefield who owned the Toll House Inn in Whitman, Mass. It is uncertain exactly when she first made them, but the recipe didn’t appear in cookbooks until the 1930s.

Crackers, the Perfect Vehicle
If cookies resulted from traditional celebrations, crackers were born out of necessity. Because they are dry and keep for many weeks, crackers were the mainstay of sea voyages and land expeditions. Two centuries ago, hardtack or sea biscuits were an important part of any voyager’s diet. The name itself came into use in America in the mid 19th century, back when cracker barrels were a common sight in general stores across the country. The name first appeared in print in 1870, and presumably, refers to the sound they make when broken apart.

Today, of course, crackers are a snack of the first order and one of the most perfect vehicles for cheese, deli meats, spreads, dips, pates, and even peanut butter and jelly, if memory serves. They are available in a wide variety of shapes and flavors, and unlike bread, they can be stored in the cupboard for long periods of time, ready for when you need them. Simply made, with little or no sugar, crackers can actually be a healthful snack, especially when combined with cheese and fruit.

Spreading the Profits
One would naturally think that jams, jellies, preserves, marmalades, and the like were outgrowths of the age-old attempt to preserve the harvest each year for the cold, fruitless days of winter. Their genesis in this case, however, may have had more to do with the apothecary than the grocer. When sugar first arrived in Europe in the Middle Ages, it was not only a very pricey commodity, it was cherished more for its supposed medicinal properties than for its sweetness, and like tea that would come later, only the well-to-do could afford it. Sugared treats were thought to be good remedies for winter colds, coughs, and even sustenance for nursing mothers. It was from this curious use of sugar that fruit preserves originally were conceived. They would have been very expensive due to the sugar, and they were much more of a solid confection that the soft, spreadable jams and jellies of today. Eventually, increased knowledge of pectin, as well as the hygiene necessary for sealing jars of jam made preserves more accessible and brought them into the modern era.

The nomenclature for this category can be confusing. Basically jams, preserves and conserves are the same thing with different names, the two latter terms far outdating the word jam. Jelly indicates that the fruit has been strained to remove the pulp, resulting in a smooth, spreadable gel, hence the name. In other words, jam is made with whole fruit, while jelly is made from fruit syrup or juice. To further add to the confusion, fruit spreads are essentially preserves that are made with much less sugar and therefore cannot legally call themselves preserves. Fruit spreads are typically made in smaller batches and although are more perishable, they are no less delicious.

Here are some new products that we discovered recently at the Summer Fancy Food Show in New York City. Cookies and crackers and spreads, oh my!

Z Crackers from Savory Pie Company
We discovered these delicious Z Crackers last year but they are well worth mentioning again. Made by the Savory Pie Company in Brooklyn, they are wonderful whole-grain crackers that are made in small batches and hand cut. They come in a variety of great flavors including sea salt & olive oil, red onion & rosemary, garlic & basil, cayenne & cumin, and kalamata olive. They are crunchy, kosher, all-natural, contain zero trans fats, and they hold up beautifully to any kind of topping such as cheese, pates, deli meats and so on. For more information, call 718-856-3418 or email info@zcrackers.com.
The Whole Package from 34 Degrees
In case you noticed the thin, wafer-like crackers seen in countless booths throughout trade shows these days, they probably belong to 34 Degrees. Their newest launch is what they refer to as “the whole package,” a delicious, all-natural Whole Grain Crispbread that joins the other five varieties the company makes. The crispbreads are light and thin, contain no added oil, and have 0 grams of fat. They are perfect as a vehicle for any kind of spread or topping or as a snack by themselves. The other varieties currently available are Natural, Rosemary, Sesame, Cracked Pepper, and Lemon Zest. For more information, visit www.34-degrees.com
Sweet Potato Crackers from Polka Dot Bake Shop
The Polka Dot Bake Shop is a retail bakery in Charlotte, N.C., where they make all kinds of wonderful things. We recently discovered their new Sweet Potato Crackers, really delicious crackers made from real sweet potatoes, and according to them, they are the only ones out there. They are excellent with cheese, deli meats, and kind of spread – sweet or savory – and they are available in five distinct flavors: Original, Rosemary & Olive Oil, Cracked Black Pepper, Chipotle with Smoked Paprika, and Gluten-Free Cracked Black Pepper. For more info, call 704-527-0005 or go to www.polkadotbakeshop.com
Sweet Crisps from La Panzanella
The perfect little something to offer as an accompaniment to dessert, with coffee or tea, or with soft cheese, Sweet Crisps from La Panzanella are handcrafted, artisan flatbread strips topped with sugar crystals and cinnamon. They are all-natural and quite delicious. The possibilities for these Sweet Crisps are endless. For more information, call 206-903-0500 or visit www.lapanzanella.com
Fruit Classiques from Spoonful of Fruit
Here’s a good illustration of the government rules regarding jams and preserves. These new “Fruit Classiques” from Spoonful of Fruit cannot be called preserves because by law they would have to contain at least 43 percent sugar, while these have only 30 percent sugar. In fact, they are best described as being somewhere between a preserve and a compote with big, delicious chunks of fruit in every bite. They come in a variety of flavors, including Apple Pear, Mixed Berry, Peach Apricot Pear, Pineapple, Strawberry, Strawberry Orange Mango, and Strawberry Peach Fig. For more information, as well as recipes and serving suggestions, call 310-701-3174 or go to www.spoonfuloffruit.com
The Virginia Chutney Company
Who knew there was great tasting chutney in Virginia? Many Virginians no doubt (including the author of the Limerick on page 23), but I certainly didn’t until I ran across them at the show. The Virginia Chutney Company was founded by Clare Turner, an Englishwoman who had previously spent a decade running restaurants in the Caribbean. Their chutneys are marvelous and include many of the indigenous ingredients of the South, making these chutneys unique. They offer Hot Peach Chutney, Sweet Peach Chutney, Rhubarb, Cranberry, Green Tomato, Spicy Plum, and even their version of Major Grey’s Mango Chutney. They all share a base of apple cider vinegar and mustard seed, and they are brilliant accompaniments to all kinds of meats, cheeses, and fish. For more information, call 540-675-1984 or visit www.virginiachutney.com
Coffee Cake from Zingerman’s Bake House
Beginning as a traditional delicatessen in 1982, Zingerman’s has quietly and steadily branched out over the years into a whole family of businesses, including a much lauded Bake House that until now, in addition to a retail shop in Ann Arbor and a baking school, has served Southeastern Michigan. They now are shipping their signature Sour Cream Coffeecake nationally in a variety of styles that includes Sour Cream with Walnuts, Lemon Poppyseed, and Hot Cocoa, as well as two seasonal offerings, Summer Fling with Coconut and Gingerbread. I tasted their original coffeecake at the show and it sent me reeling back to what I have always considered the paragon of coffeecakes, my mother’s. For more information, call them at 734-761-7255 or go online to www.zingermansbakehouse.com
Salmon Sensations from Splendid Spreads
Splendid Spreads are a selection of salmon-based spreads with an international array of flavors, including Salmon Antipasto (Italian style), Salmon Mezza Medley (Greek), Salmon Tapas Blend (Spanish), and Zesty Salsa Bravo (Mexican). They are made from all-natural ingredients with spices reflecting the individual styles. They are shelf-stable, ready-to-serve spreads that are low in calories and high in Omega-3 fatty acids. They’re great for anything from quick snacks to simple suppers to elegant parties. For more information, call 877-773-2374 or go to www.splendidspreads.com
Belcour Blue Mountain Preserves
Belcour is a former 18th century coffee farm in the foothills of Jamaica’s famous Blue Mountains. Today, it is home to a diverse botanical array that makes possible the multi-floral honey from 75 bee colonies that inhabit the farm, overseen by co-founders Robin and Michael Lumsden. The extraordinary honey, redolent of the myriad flora of the area, is used to sweeten their line of delicious preserves and a chutney, all made from the local, hand-grown produce. The preserves, including Guava Preserves and Five Fruit Marmalade, are full of chunks of fruit, and the old-fashioned recipes include Robin’s grandmother’s Tomato Chutney. They also make a delicious Pepper Jam, as well as Honey Mustard Pepper Sauce and Honey Jerk Pepper Sauce. These were easily among the most interesting products I tasted at the Summer Fancy Food show in June. Belcour is being represented in the U.S. by Sara Stern at sara@sarajstern.net. For more information, visit www.belcourpreserves.com

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